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Jeff Tobe

Change and Innovation Guru; Creativity in a Challenging Economy

Fee Range: $10,000 to $19,999

Style

Standing ovations are a regular occurrence for Jeff Tobe, whose delivery style epitomizes “motivational.” He’s lots of fun and the more audiences engage with him, the more fun it gets!

Books

Profile

Jeff Tobe’s credentials are impressive. This former advertising executive is winner of five international Golden Pyramid Awards, much-coveted awards of excellence in advertising land. As one of the most sought-after speakers and consultants in North America, Jeff has earned the title of “Guru of Creatively Thriving From Change” from Insider magazine. His “Coloring Outside the Lines™” programs focus on creativity, change, leadership, communications and sales. A leading authority on creativity in business, Jeff brings humour, wit and a contagious energy when consulting with organizations that urgently need to stay ahead of their marketplace.

Having owned an advertising business for more than 10 years, Jeff gained his perspective on creativity from both the agency and vendor side. He was named one of the top 15 speakers in North America in 2001 by readers of Conventions and Meetings magazine.

His latest books, Coloring Outside the Lines: Business Thoughts on Creativity, Marketing and Sales and 85 Outside-the-Lines Marketing Ideas for the Entrepreneurial Spirit, offer insights gained during the last 25 years.

Clients Comments

“You were, to say the least, the best choice for an opening morning speaker … I was praised for selecting a speaker that, ‘initiated a new approach to customer service: ‘someone as interesting and inspiring: as well as ‘an excellent time for our industry to hear such a motivational and educational speaker.” Diana-Lynn Hughes, Conference Coordinator, Landscape Ontario congress, Milton, Ontario

We found your presentation to be personalized, delightful and enlightening. Pearls of wisdom with clever anecdotes and good humour included. We are better because of the "Tobe Experience."
Roger Keeley, Atlantic Packaging Products Ltd.

Topics

  • COLORING OUTSIDE THE LINES ... CREATIVITY IN A CHALLENGING ECONOMY
    • The only way to 'de-commoditize' you, your product or your organization is by being more creative than anyone else! In his high energy, interactive keynotes Jeff Tobe gets attendees to look at what they do from a different perspective and gives them the tools to drive innovation and change through the organization.

  • CREATIVE TEAM BUILDING
    • Effective teams increase workplace morale and productivity. Teams that are innovative make fewer mistakes, save money and are more efficient. A recent study of 160 top global companies revealed that within a decade the greatest influence would not come from an individual but from a team. The number one challenge that teams face is that they have trouble blending together because of varying degrees of knowledge and skills held by the team members. Jeff Tobe's creative team building fosters group collaboration. His fun and participatory session teaches the lesson that all contributions are important to the whole team. Jeff explores the creation of interdependence in teams and how the most powerful teams foster self-motivation among their members. In the end, everyone realizes that the best teams do not have one great leader, but instead are a team of leaders.

  • LISTENING BETWEEN THE LINES: EFFECTIVE COMMUNICATION SKILLS
    • One of the common threads among successful professionals is their ability to LISTEN! Effective listening is the most powerful communication techniques and yet, is probably the best kept secret of the top professionals in the country. Asking the right questions of our internal/external clients is a key to effective communication, but Jeff Tobe, co-author of the book, THE COMMUNICATION COACH, suggests that just asking questions is not enough!

      Tobe claims, "We have to immediately establish our role as the seeker of information and the buyer as a giver in order to create a "relationship". Research shows that most of us often think ahead of our clients to figure out what we will say next, rather than thinking along with them and responding just as much to what isn't said as to what is said.

      We have never had formal 'listening training' in our school systems and rarely in our work environments, yet we know the value of elective and responsive listening when it comes to the sales, customer service, conflict resolution, and management. Tobe proves that with proper instruction and practice, anyone can learn to listen just like learning to read. "Information is power in the communication process". Effective listeners are able to concentrate and find the most valid information in whatever they hear. Effective listeners are effective people and good listening habits save time and money.

  • WHO ARE YOU DEALING WITH ANYWAY?
    • Research evidence shows that the most effective professionals are those who know themselves, recognize the demands of a situation and adapt their behavioral strategies to meet those needs. All of us have developed behavioral patterns-distinct ways of thinking, feeling, and acting. But most of us are not aware of how we relate to the 4 universal 'styles'. Recognizing and being able to adapt our behavior to suit the various styles of our prospective clients can increase our selling ability manifold. Whether or not your people are managers, salespeople, CSRs, administrators or executives, with DiSC™ they will discover their unique behavior style. They will begin to understand how to relate to the 4 universal styles. This will enable your people to better comprehend their prospect's/client's mindset right from the beginning.

  • C.O.L.O.R. SELLING: PROBING FOR THE "YES" WITH A 5-STEP APPROACH
    • Jeff Tobe's C.O.L.O.R. Selling will provide your sales force with a comprehensive "road map" to increase their productivity and your bottom-line. In this program, Jeff's energetic, humorous and motivational style is combined with his innovative approach to the sales arena.

      Jeff Tobe's unique and proprietary program has won accolades from major companies around the world. C.O.L.O.R. SELLING is a five-step sales process developed by Tobe. It is based on extensive research with salespeople representing diverse industries over a period of 7 years. What Tobe discovered was that there is a very common link in any large sale regardless of the industry… THE USE OF PROPER AND SEQUENTIAL QUESTIONING TECHNIQUES IS DIRECTLY RELATED TO THE SUCCESS OF THE CALL!

      There are 4 distinct stages to any sales call and, once salespeople understand this, they can determine whether or not they are spending an appropriate amount of time in each stage. Moving from stage to stage is directly related to the kinds of questions one asks.

  • OUTSIDE-THE-LINES MARKETING
    • Jeff Tobe will challenge your attendees to step outside of their comfort zone in positioning your organization, your services or your products to give you maximum exposure and the competitive edge for which we all strive in this crazy marketplace. This high-energy, fast paced, humorous marketing workshop has received outstanding reviews from organizations around the globe. In it Jeff shares how to create a marketing "blueprint" that applies to any sized organization. He then takes participants through a 5-step process of re-evaluating their marketing and advertising techniques. Finally, Tobe will share many of his 101 secrets to gaining marketing prowess and increase your bottom line.

  • COLORING WAY OUTSIDE THE LINES...CREATIVE THINKING FOR HIGHER PERFORMANCE
    • •How to spark innovative thinking—in yourself and others

      •How to re-define the challenges we face every day in business

      •A four-step process to driving innovation and change through an organization in challenging economic times

      •Techniques to effectively communicate the organization’s “story” both internally and externally

      •How to challenge your existing “boundaries” when it comes to communicating with your team

      •How to see the world through your internal and external clients’ filters no matter their background

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