Cheryl Cran

Profile

“A company’s growth is directly related to the individual growth of each employee.” Cheryl Cran, CSP

Throughout her entire corporate career Cheryl Cran’s progress as a successful leader was based on her boldness and ability to take positive action. Her first leadership role was in her early 20’s in the banking industry. She was highly successful due to her action-oriented and results-focused style. The fifteen successful years she spent in the corporate sector included the calm handling of a series of violent bank robberies, which resulted in an immediate promotion to the 2nd highest robbery-prone bank. Cran led that branch to increase its overall performance and helped it achieve ‘one of the top three’ branch status.

She was quickly promoted to management in lending and became the first female mortgage development area manager. Under her leadership, the mortgage portfolio doubled within 1 year. Subsequently she was hired by a mortgage insurance corporation to lead their insurance division for developers. Within two years, Cran increased market penetration to equal that of the largest single competitor in the industry. From there she headed up a brand new mortgage program and grew the portfolio to ten million in ten months.

Cran grew up in an entrepreneurial family and wanted to turn her success for earning companies great profits into her own consulting practice. Twelve years ago, she started her first business and sold it at a six-figure profit. Today she consults with numerous corporations looking to grow their people and their profits specializing in the home-building and financial industries. Her books on the subject of communications and leadership include Say What You Mean – Mean What You Say, 50 Ways to Lead and Love It! and the soon to be released, Control Freak Revolution. Her articles have appeared in numerous publications including Selling Power Magazine, Builder Woman Magazine, Reader’s Digest and Small Business Canada Magazine, and her profile, in BC Business Magazine.

Cran’s diverse experience and background allows her to connect with a variety of different audiences. Brave, flexible, open to challenge and willing to see opportunity in change, she inspires others to believe that success is the result of a bold and focused take-action attitude.

Cheryl's 4th Book titled 101 Ways to Make Generation X,Y & Zoomers Happy at Work.  Full of case studies about what high performing organizations are doing to keep the generations engaged, this book and related keynotes are one of the most timely topics of our time.

Clients Comments

“We had over 820 participants in the first employee session, over 700 at the second one and over 200 leaders at the leadership session - the presentation was authentic, powerful and she provided tools anyone could easily use, should they choose to. The message of personal accountability was delivered with wit, humor and passion. This was one of our most successful events. Numerous participants also commented on this.”
- Regina Qu’Appelle Health